Leading North East based social media agency, The Social Co., is celebrating multiple client wins and team growth following a successful first half to 2022.
The creative agency, which was launched in 2016, has grown to employ 30 specialists across social media management, photography, videography and graphic design. The firm has provided its services to over 300 clients since its inauguration and has already worked with dozens of local and national businesses on campaigns so far this year including; Wingrove Motor Company, The Hoppings, Diamond Whites, Aria The Label, Hard Rock Café, Actually Group, Castle Arts, Indigo Princess Street, Master Debonair, Catalyst New Homes, Close House Golf Club, West Barn Co. and Wallis & Co.
The Social Co. has just completed one of its most significant projects yet including a three month which involved managing social media accounts, graphic design, event coverage and content creation for Europe’s biggest funfair, The Hoppings. The team is now planning a campaign for its return next year.
James Ogilvie, director and founder at The Social Co. said: “The Hoppings was a huge campaign for us. We managed a range of elements to deliver a strategic marketing campaign, from creative artwork and content to peak interest and momentum before it launched to covering the event itself throughout.
“The project allowed us to showcase that we are more than just a social media agency we provide a full service, strategic digital marketing solution, supporting our clients in gaining maximum exposure and subsequently maximum sales.”
In its most recent raft of appointments The Social Co. has welcomed experienced photographer Robert Steven and Cal Cowie and videographer Mattie Thompson to support growing client demand for services. The firm also has plans for further expansion as its client base and services grow.
James continued: “Our team is growing rapidly and we have a our strongest team yet, with a range of extremely talented and dedicated individuals who each bring something different to the table. We are very proud of everyone who works for us and the company culture we have created. All of the team are excellent with clients, providing an unrivalled service and exceptional content for a range of business across a variety of industries.
The Social Co. is also marking a successful first year of its specialist training academy.
The Social Co. Academy, which support businesses of all sizes train teams on utilising social media to its full potential as part of their communications and marketing strategies. The courses have supported a range of businesses and organisations of various sizes.
The Social Co. Academy is run by Director of training Zoe Hatton, who works closely with business owners to create bespoke courses to help drive results. She said: “It’s been amazing to see the difference that our training provides to a business and witnessing how it can transform their marketing strategies. Social media can be a minefield for businesses and I love solving their problems and taking the weight off their shoulders. Seeing those fantastic results will never get old.
“The Social Co Academy offers many opportunities for businesses. It can upskill current staff in marketing roles, allow business owners to be self-sufficient on social media and encourage businesses to see a significant financial return on investment.”
The Social Co. has also recently been announced as the founding member of the Newcastle United Football Club Business Club which was presented to them by owners Amanda Staveley and Mehrdad
Ghodoussi at its inaugural event.
James said: “It’s a pleasure to be linked with this amazing football club at the start of what is not only a revolution at Newcastle United but the North East as a whole and we plan on being apart of this incredible journey.
“This was just another step forward in our evolution as a local company. It has always been our mission to support local business and organisations – and what represents the North East more than Newcastle United Football Club. We’re also supporting other local grassroots sport including Sunderland League Football team, West Rainton and a young racing car driver called Thomas Potter who is showing a real talent for his sport.”
The Social Co. was founded by Phil Sutcliffe, Kane Haig and James Ogilvie in April 2016. Having previously ran a national events company for six years the founders not only realised the importance of having a great social media presence but experienced firsthand how to utilise the platforms to their full potential.
For more information please visit thesocialco.co.uk
