Relax. Refresh. Revive. The beauty industry is big business and award-winning salon Pure Bliss are celebrating 20 years in the fast-moving and innovative industry with an array of new product and treatment launches hitting the popular Sunderland salon.

Nestled just a stones throw from the calming coastline of Seaburn beach the salon quickly became one of the most popular in the region and were awarded the prestigious ‘Decléor Regional Salon of the Year’ a number of years running. The prestigious accolade recognises the salon and staff as being truly the best at what they do within the beauty industry.
The salon who has recently been shortlisted for the North East Beauty Industry Awards offers an array of treatments to their loyal clientele. From the relaxing NEOM and Aromatherapy Associates treatments to the most advanced medical based treatments, Environ, Omnilux light therapy, C.A.C.I. and Microdermabrasion, Guniot, Hydrofacial, IPL, 3D Lipo and Dermaforce. The ethos is to offer exceptional and high-end service in a relaxed and non-pretentious environment.
Lisa Seferi, Spa Director at Pure Bliss said: “My career started in 5-star hotels and luxury cruise liners. My previous roles include The Savoy Group where I worked for The Berkeley Hotel, the embodiment of luxury, nestled amongst London’s elite. This is the level of service I embed in our team of now 24 staff; we want clients to have the best treatment and service they’ve ever had.”
Pure Bliss have recently expanded their treatment portfolio further to become the first salon in North East to launch the latest medical grade treatment technology, Dermaforce, a powerful new force in non surgical skin rejuvenation. Dermaforce is an advanced cutting-edge device combining microneedling and Radio Frequency (RF) technology to effectively treat a large number of facial and body concerns, with amazing results.
Lisa added: “Dermaforce is a powerful new force in non-surgical skin rejuvenation and is really popular with our clientele. We were really excited to be the first salon in the North East to bring Dermaforce to the region. The treatment is so versatile and can be used to target a number of concerns.”
The launch of Dermaforce follows the successful introduction of French brand Guniot into the salon which has seen exceptional demand, with Guinot’s exclusive hydradermie facials seeing exceptional results.
The salon works with some of the biggest brands in the beauty industry and specially select the treatments and products offered in the salon. Their wealth of experience and prestige in the industry has put the salon on the radar of some of the biggest brands.
Lisa added: “NEOM Wellbeing treatments are normally only offered in large spas, however they are available at Pure Bliss as we’ve worked with them for a while now and have a great relationship.
We are also so excited for Christmas, alongside our luxurious treatments we have fabulous product ranges to enjoy some pampering at home. Our Guniot and NEOM Christmas gifts have just arrived and
they are really beautiful. We’ll shortly be launching our popular Ultimate Christmas Bliss package which includes massage and facial treatments a perfect festive pick me up, the treatment options and products are going to be immense this festive season.”
The wellbeing market is also a growing sector, and the salon are keen to support women at various stages of their life. The menopause continues to be a hot topic and the team have recently launched Meno-PAUSE, a truly nurturing treatment to fortify and strengthen the mind and body through difficult times. The Inner Strength and Resilience Wellbeing Treatment for the face and body, provided in the ambiance of the luxurious treatment rooms is set to be a blissful sanctuary for the senses. Pure Bliss.
Exclusive offer for Portfolio North
readers:
To celebrate the recent launch of Dermaforce at Pure Bliss readers can take advantage of an exclusive 3 for 2* offer of the treatment. Plus, the first three bookings will receive a month’s supply of Advanced Nutrition Collagen Support free* – quote ‘Portfolio North’ when booking via Pure Bliss reception on 0191 549 9999.
*T&C’s apply. Subject to availability.
www.pureblissspa.co.uk