Gainford Group said the building in Newcastle city centre would become the North East’s tallest structure – and create 500 jobs.

Stunning images have been released showing how a £50m skyscraping structure would look as part of developers’ city centre plans.

Gainford Group last year unveiled plans to create what could become the region’s tallest building at the site of the former Premier Inn on New Bridge Street, Newcastle.

The Chester-le-Street company, which owns bars, hotels and restaurants in the city including the Vermont Hotel, Aveika, Livello and the County Hotel, snapped up the former hotel in 2019, and started plotting a grand transformation of the site.