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First images revealed of new Keel Tavern creating 30 jobs
The first images of the new Keel Tavern at Riverside Sunderland have been released ahead of its planned November opening.

The first images of the new Keel Tavern at Riverside Sunderland have been released ahead of its planned November opening.


The Keel Tavern will sit under the Holiday Inn at Keel Square, next door to award-winning bar and restaurant The Botanist, and will see 30 new jobs created.

Full-service property firm, Bradley Hall, marketed the commercial spaces available in Keel Square.

Serving up a range of quality craft beers and food, the venue is the latest in a string of openings by leading North East hospitality firm the Vaulkhard Group.

Vaulkhard, which has been operating in the North East for over 30 years, is best known for its successful venues Barluga, The Bridge Tavern and Redhouse.

The Keel Tavern however will mark the group’s first foray south of Tyneside and will see its portfolio grow to 19 venues across the region.

Oliver Vaulkhard, founder of Vaulkhard Group, said: “We are incredibly excited to be opening the Keel Tavern just in time for Christmas.

“The individual charm of the venue and the fantastic food and drink offer we have crafted will create a really compelling offer which we’re sure will prove a huge hit with residents and visitors alike.

“It will also tie in with the ongoing transformation of Riverside Sunderland, which alongside the opening of The Botanist, Holiday Inn and The Stables at Sheepfolds, will see the venue provide a huge boost to both the city’s day and night-time leisure economies.

“Previously, we’d only ever looked north of Tyneside when scoping out new venues, however the ongoing transformation of Sunderland presented us with an opportunity too good to miss and I’m sure there’ll be plenty more businesses turning their attention to the city as we look to the future.”

Helen Wall, Director – Sunderland at Bradley Hall, said: “We were tasked with securing a high-end operator to occupy this prime city centre site and in Vaulkhard Group I firmly believe we have found a partner who will really bring the site to life.

“The ongoing transformation of Riverside Sunderland is proving a real magnet for businesses looking to invest in the city and Vaulkhard – alongside The Botanist and Holiday Inn – is a prime example of that.

“Having launched and managed a number of successful venues across the North East, the opening of Keel Tavern will be the group’s first venue on Wearside and we’re sure it will prove a huge success. We can’t wait until it’s open.”

The designs for the Keel Tavern were produced by award-winning North East interior design specialist, Pulp Studios Design House.

Briefed with paying homage to the brewing history of the area and its rich industrial and maritime heritage, the stunning designs will see the two-storey venue decorated with ‘oversized still tops’ and barrels, with its striking mezzanine and viewing gallery overlooking Keel Square also providing the perfect environment for guests seeking to dine al fresco.

Founder of Pulp Studios, Gerard Mcelvenny, said: “This project presented an opportunity to create something truly special to compliment the superb offering already here in the city.

“The brief was to create a contemporary craft beer and fine food venue for 21st century hospitality guests. Ollie wanted us to embrace the brewing history in this part of the city.

“All the while, with a modern and impactful approach to the interior, and I’m confident our visuals demonstrate that.”

The opening of The Keel Tavern will see 30 full-time and part-time jobs created, in roles ranging from bar staff and supervisors to chefs, kitchen staff and front of house operatives.

Anyone interested in learning more about the roles or applying for the vacancies are being invited to email [email protected]


Posted 23rd August 2023

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